What I do
Regular cleaning
Most of what I do. The same rooms, the same order, the same person, on a rhythm you stop having to think about.
The first deep clean
The long visit. Everything that has quietly got away from you over a year, sorted properly, one time.
Moving in or out
Empty house, inside of everything. The clean that has to pass somebody else's walkthrough.
After a build
New build or a finished remodel. Drywall dust settles three times, so this is not one pass.

Whichever one you need, it is the same person doing it.
No call, no sales visit, and nothing charged until your home is done.